fayd. is a Vancouver-rooted lifestyle brand created by brothers Liam and Ciaran Fay. Built from a desire for clothing that actually fits and feels right, fayd. delivers clean, minimal streetwear defined by premium craftsmanship. Every piece is designed in house and released in limited quantities, offering elevated essentials for both men and women.

Liam and Ciaran Fay are born and raised locally in Vancouver BC. Taking strong Influence from snowboarding, skating, and surfing and incorporating it into a personalized streetwear brand that resembles us and our West coast roots. 

“fayd. holds more than one meaning. Originally inspired by our last name, Fay, it also reflects a feeling of being locked in, motivated and at peace. As the brand evolved, so did its meaning. We came to understand that everything fades, in a natural seamless transition. Winter into summer. Day into night. One chapter of life into the next. fayd. represents embracing that change and moving forward with intention. It also stands for “Follow All Your Dreams” a principle at the core of everything we create. More than clothing, fayd. is a reminder to believe in yourself and follow your dreams.” 

Our motto 
Our motto is “Find Your Peace.”  for us, it’s more than just a phrase it’s a mindset. It represents  confidence, clarity, and being comfortable in who you are. It’s about slowing down, trusting your journey, and enjoying the moment. It also holds a second meaning — finding the right piece within our collections. Everyone has a different vibe, so find what fits yours.

“Our alien logo, the stamp of approval across all fayd. streetwear — represents that state of being calm, being present, and finding your peace.”